This is the first edition of a monthly series, so before we get into the catalog we owe you an explanation of what this series is going to be. Each month we will cover what changed: studios added, games worth pushing to the front of the lobby, one theme we keep seeing in operator conversations, and one practical lobby tip. This month there are no release announcements to make, so instead we will walk through what is already in the Standard tier and who each part of it is for.

The format, so you know what you are getting

Future editions will follow a fixed structure:

  • New studios. Anything added to the catalog that month, with the categories it covers and where it fits in a lobby.
  • Games worth front-page space. Not a full release list. Just the titles we think an operator should actually feature, and why.
  • Theme of the month. One pattern from operator questions, requests or lobby data. Something you can act on, not a trend report.
  • Lobby tip. One small, concrete change to game placement, grouping or ordering that tends to pay off.

We are keeping it short on purpose. A roundup nobody finishes helps nobody.

A quick note on what this catalog is

The Standard tier of casino201 carries 4,000+ games from 129 studios, all behind one API integration. The list below is the full studio roster for that tier, grouped by category. A studio can appear in more than one category, which is why the numbers add up to more than 129.

CategoryStudios in categoryExample studios
Slots108Pragmatic Play, NetEnt, Play’n GO, Nolimit City, Hacksaw Gaming
Live casino16Evolution, Pragmatic Play Live, Ezugi, BetGames.TV, Vivo Gaming
Crash & instant10Spribe, Hacksaw Gaming, SmartSoft Gaming, Turbo Games, BGaming
Fishing & arcade6JILI, CQ9 Gaming, KA Gaming, Spadegaming, Dragoon Soft
Table games5Evolution, Habanero, Betsoft, 7Mojos, OneTouch
Virtual sports41x2 Gaming, Golden Race, Kiron Interactive, Leap Gaming

Now the tour, category by category.

Slots are the volume business, and 108 studios is deliberate

Slots are where the catalog is deepest, and that is not an accident. Slots carry the lobby for most operators: they fill the promotional calendar, they absorb free spins campaigns, and they are what players scroll when they do not know what they want.

The 108 studios split into rough tiers of recognition. At the top you have the names players search for directly: Pragmatic Play, NetEnt, Play’n GO, Nolimit City, Big Time Gaming, Push Gaming, Hacksaw Gaming, Relax Gaming. These are your lobby anchors. Players type these into the search bar.

Below that sits a large middle band of studios with loyal followings in specific markets or styles: Wazdan, Playson, Endorphina, Spinomenal, Booming Games, Gamomat, Greentube, Novomatic, EGT, Amatic. Some of these matter enormously in certain regions and barely register in others. If you run a brand aimed at players who grew up on land-based cabinets, the Novomatic, EGT, Amatic and Merkur Gaming corner of the catalog does real work for you.

Then there is the long tail: dozens of smaller studios like Slotmill, Fantasma Games, Mancala Gaming, Retro Gaming, Barbara Bang and many more. Do not dismiss the tail. This is where you find something to feature when every competitor is pushing the same three titles. A lobby of only famous games looks like everyone else’s lobby.

Live casino is about trust, not volume

Sixteen studios, and the dynamic is completely different from slots. Players do not browse live casino the way they browse slots. They pick a table type, and then the deciding factors are stream quality, dealer language, table limits and whether the brand feels legitimate.

Evolution and Pragmatic Play Live anchor this category. Around them you have studios like Ezugi, Vivo Gaming, Lucky Streak, XPG, SA Gaming, Atmosfera, Bombay Live and Absolute Live Gaming covering different table styles, languages and price points. BetGames.TV and TVBet sit slightly apart: their lottery-style and broadcast formats work well as a lighter entry point for sportsbook cross-sell traffic that finds a full blackjack table intimidating.

One opinion we will defend: most lobbies show too many live tables at once. Pick a small set per game type and rotate. A wall of forty roulette thumbnails converts worse than eight well-chosen ones.

Crash and instant games serve the impatient player

Ten studios here, including Spribe, SmartSoft Gaming, Turbo Games, Elbet, Onlyplay, Evoplay, BGaming, Betsolutions, Funky Games and Hacksaw Gaming.

This category serves a specific player: short sessions, mobile-first, wants a result in seconds and a decision every round. Crash games in particular behave more like a social product than a slot. Players watch each other’s cash-outs, and rounds have a shared rhythm.

Placement matters more than depth here. You do not need ten crash titles in the top row. You need one or two, placed where mobile traffic lands, with the rest a click away. In our experience, operators who bury crash games three categories deep simply do not have crash players, and then conclude the category does not work for them. It usually does. It was just hidden.

Fishing and arcade is a regional workhorse

Six studios: JILI, CQ9 Gaming, KA Gaming, Spadegaming, Dragoon Soft and FC Game. All six also produce slots, but the fishing and arcade content is its own thing: multiplayer shooting-style games with a very different session feel from anything else in the catalog.

If your traffic is concentrated in markets where these games are a staple, this category is not optional, it is core product, and it deserves its own lobby section rather than being folded into slots. If your players have never seen a fishing game, it is still worth testing with a small placement. Session times on this content tend to surprise people.

Table games and virtual sports are retention filler, and that is fine

Five studios cover RNG table games: Evolution, Habanero, Betsoft, 7Mojos and OneTouch. Four cover virtual sports: 1x2 Gaming, Golden Race, Kiron Interactive and Leap Gaming.

Neither category will headline your lobby, and we would not try to make them. What they do is fill gaps. RNG blackjack and roulette serve players who want the game without the live table pace or minimums. Virtual sports serve the dead time between real fixtures, and they convert sportsbook traffic that would otherwise leave when nothing is on.

Treat both as always-on background content. Low maintenance, steady contribution, no promotional spend needed.

How we would structure this in a real lobby

A worked example, because structure is easier to argue about with numbers. Say your lobby shows 60 game tiles above the fold across all sections. A sensible starting split from this catalog:

  1. Slots, 36 tiles: roughly 24 from the anchor studios, 12 rotated from the middle band and long tail. Rotate the 12 weekly.
  2. Live casino, 10 tiles: two or three roulette, two blackjack, one baccarat, the rest game-show and broadcast formats.
  3. Crash and instant, 6 tiles: two crash games high up, four instant titles.
  4. Fishing and arcade, 4 tiles, if your market fits. Otherwise give these to slots.
  5. Table games and virtual sports, 4 tiles combined.

That is a starting point, not a rule. The point is the ratio: anchor content earns trust, rotated tail content gives regulars something new, and the niche categories get just enough visibility to find their audience. Review it monthly against your own GGR per tile and adjust. Which, conveniently, is what this series is for.

Lobby tip number one, since we promised one

Search behavior tells you what to feature. Players who type a studio or game name into search have already decided to play something. Look at your top searched titles once a month, and make sure every one of them is reachable in two clicks from the homepage. It sounds obvious. Most lobbies fail at it for at least a few titles, usually newer ones that never got a placement slot. This will be a recurring section, so if you have a placement trick that worked for you, we want to hear it.

What happens next month

From the next edition onward, this series runs on the format above: new studios added to the catalog, specific games we think deserve lobby space, a theme of the month and a lobby tip. If a month has nothing new worth your attention, we will say so and keep it short rather than pad it.

Two things would make this more useful for you. First, tell us what you want covered: a category you are unsure about, a market you are entering, a lobby problem you keep hitting. Second, if you are already running on casino201, the dashboard shows your games and GGR in real time, so you can check anything we recommend against your own numbers before moving a single tile. Send topics to the team through your usual contact, and we will fold the best ones into future editions.